Print Inspiration – S/S ’17 – “Bold Logos”
Print Inspiration – S/S ’17 – “Bold Logos”
The best way to pledge your allegiance to a brand is by wearing an item stamped with the label’s logo.
The Dolce & Gabbana finale featured a stampede of models in D&G monogrammed T-shirts paired with ornate miniskirts. Moschino kept in line by carrying out the same trend.
We’ve seen the resurgence of the logo trend permeate designers’ collections for a few seasons now and it is clearly continuing through spring.
Paris did it a little differently with slogans taking over the runway. A bag at Loewe proclaimed “See U Later” while dresses at Stella McCartney said “Thanks Girls”.
Christian Dior used a T-shirt statement that was guaranteed like: “We Should All Be Feminists.”
Saint Laurent brought back its iconic YSL logo, seen on earrings and the heels of stilettos.
Slogans and visible branding are back with a big bang.
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