Innovations target women & their everyday needs
Innovations target women & their everyday needs
Today, technology and innovation stand only second to the speed of light. Every year, the industries of textiles, electronics, architecture and design venture into newer areas of innovation, in ways not heard of the year before. The majority of these innovations are aimed at making life more convenient, easy, comfortable, fast and smooth, and quick while constantly being luxurious. And most of these have been done keeping women in mind.
On the occasion of “Women’s Day”, let’s celebrate those initiatives taken up to appreciate her womanhood and make them feel more confident in their skin.
1. Hassle-free fitness tracking
The world’s first smart bra — OMBra — was introduced by a Canadian company OMsignal to give women a smart, wireless workout, even while closely monitoring her vitals. The garment works like any fitness tracker, intended to replace traditional activity trackers like Fitbit and the Apple watch, while measuring the biometrics of a person, through only a piece of clothing that is meant basically to hold the body in shape.
The OMBra, embedded with biometrics, measures your heart rate, distance covered during workout and your rhythm of breathing, and sends these data to your smartphone through a special app.
Claimed to be the most advanced bra in the world, it adapts to the body and uses high-performance, stretchable fabric, which can absorb the pressure and reduce stress on the back and shoulders of the person wearing the bra. The thin, flexible sensors are discreetly integrated in the clothing for a ‘barely-there’ feel. It comes with adjustable bands and wide straps, along with padded, removable cups for outstanding cup shape and less bounce. This high-support smart bra is available in a wide range of colours to appeal to athletes and fashionistas alike.
2. Guitar for Women
Though it is not uncommon for famous guitarists to have their customised signature models of guitar, no one has gone far enough to think of the woman’s body so far.
Annie Clark, better known as St Vincent, has teamed up with Ernie Ball to create her own customised guitar, which is apparently meant to show off a woman musician’s waist, even while comfortably accommodating her breast. Her new guitar weighs around seven pounds, because of its narrow, elongated body that is devoid of curves. The structure considers the practical needs of a guitarist, who knows exactly what she needs from an instrument.
3. Tough technology for soft feet
Dr Casey Kerrigan has approached the problem of women’s stressed and strained feet with an unprecedented medical approach. This new shoe concept from Charlottesville, Virginia, called the OESH shoes, has completely re-imagined the purpose of footwear, developing an interesting concept that could turn the entire footwear industry upside down.
Her new line of shoes will minimize the problem with the help of 3D-printed soles, made from a certain material, called “flubber”.
“Most companies start with an off-the-shelf last. [We] wanted to create an entirely unique and women-specific fit for OESH shoes. By designing a custom last, she eliminated traditional design elements that amplify the stress and strain on your body,” the brand’s spokesperson explains. “The athletic footwear industry has been dominated by male-run companies, and most athletic shoes for women have been designed on the form of a man’s foot. [Our] last creates an entirely unique fit, conforming accurately to the shape of a woman’s foot,” the spokesperson adds.
4. Dating app empowering Women
Bumble is a dating app, quite similar to Tinder. What makes it different is its uniquely women-centric format, in which the platform gives women more control of the process. The app is designed for women, by women, which aims to create a selective and meaningful environment for connecting women to new people.
It is like any other dating app, except that here, it is the women who gets to initiate the conversation between a man and woman after they have both expressed interest in each other. The app filters users by age and location, and if a mutual selection occurs, women are given 24 hours to initiate a conversation before the match disappears.
5. Stilleto Shaped Church to Lure Women
A 75-ft tall, blue-tinted glass structure was constructed with an aim to win over women’s hearts. The gigantic Cinderella-esque glass slipper in Taiwan has been constructed only for pre-wedding photo shoots and wedding ceremonies; not for regular services.
Just like Jimmy Choo’s stilettos, which are worn only on special occasions, this shiny blue building is available to people only on such special occasions. Inside the church, there are 100 female-oriented features, out of which 71 are already installed.
According to BBC, the design of this shiny shoe, which is made of over 320 tinted glass pieces, has been inspired from the life of a local Taiwanese woman, whose wedding was cancelled after she suffered from a disease, called Blackfoot, and had to get her leg amputated. She remained unmarried and lived her days out of a church. The high heel is intended to honour her memory.